Personal training has changed significantly. Trainers are pushing to integrate innovative personal trainer technology tools within their workflow to enhance the member experience. From feature-laden smart wearables to managemen...

Getting yourself at the top results of the Google search engine by outmuscling the competitors is really crucial for getting new members listed for your gym. Almost 50% of Google searches are done to find local services, so you ma...

The fitness industry is already booming in the wake of the digital revolution. Coaches and trainers who previously anticipated a limited number of membership projections coming in now have a humongous global market they can cap...

2024 was an amazing year for the health, fitness, and wellness industry, with more and more individuals becoming aware of a healthy lifestyle. And as with any advancing sector, keeping up with fitness industry trends becomes essen...

Building a loyal fitness community can be challenging if you are new in the fitness business. Your main goal should be to keep your members engaged and satisfied so they return and stay loyal to your brand. It's more than drawing ...

Do you know that over 80% of gym startups in the US shut their doors within a year? But why do 4 out of 5 gyms fail? Nobody starts a gym expecting it to shut down. So, why do gyms fail?

We're about to discuss the main rea...